senior specialist, Digital Customer Experience

Job Summary and Mission As a senior specialist for digital customer experience (DCE), this role will support the team by working with the Marketing and Product, Technology, Operations, and regional DCE & loyalty teams to deliver and grow digital programs across the market. This position will be reporting directly to the DCE & Loyalty manager or DCE & Loyalty assistant manager. Summary of Key Responsibilities Responsibilities and essential job functions include but are not limited to the following: · Assists in the development of objectives and adoption of innovations to accelerate strategic results for Starbucks Rewards loyalty program. · Assists in development of campaigns by managing the back-end set up of Starbucks Rewards and other digital platforms supporting the program such as Starbucks Card, mobile app and web. · Ensures all digital channels are up to date with correct content and product information; and updated at a timely manner. · Ensures creative marketing materials undergo brand and legal review; prepares written communications such as marketing plans, creative briefs, meeting recaps, and project recommendations; may develop agendas and distribute promotion meeting minutes. · Prepares customer data to support development of Starbucks Rewards and/or Digital Customer Experience strategies and reviewing program results. Assists with completion of regular market and regional reports and analyzes marketing efforts through pre- and post-production reports. · Manages 3rd party vendors and agency relation, serving as one of the primary contacts; ensures vendor agreements are honored in a timely and cost-effective manner; resolves vendor conflicts and issues.