About The Role

JOB SUMMARY

This role is for a proactive and detail-oriented Channel Activation Executive & POS Coordinator that will provide crucial support to the Trade Marketing team. He/She plays a critical support function in executing trade marketing initiatives and ensuring seamless delivery of operational elements at the point of sale. The ideal candidate is highly organized, execution-focused, and thrives in a fast-paced environment where timelines and attention to detail matter.

KEY ACCOUNTABILITIES

Project & Activation Coordination

Support the coordination and execution of Trade Marketing projects, customer activations and campaigns across the On-Trade channel.
Assist with project planning, timelines and day-to-day coordination in partnership with Sales, Marketing and external stakeholders.
Provide operational support for event logistics, stakeholder communications and campaign requirements to ensure seamless execution.
Maintain project trackers, coordinate follow-ups and assist with post-activation reporting and recaps.

Artwork, POSM & Asset Management

Coordinate artwork development, approvals and adaptation for customer and channel activations.
Manage POSM inventory, deployment, logistics and tracking across outlets.
Liaise with suppliers, warehouses and internal teams to ensure marketing assets are delivered accurately and on time.
Maintain visibility of marketing assets and support continuous process improvements.

Administration & Operational Support

Support vendor quotations, Free-of-Charge (FOC) requests and project documentation.
Maintain project trackers, records and reporting to support operational excellence.
Coordinate with Finance, Procurement, Operations and other internal stakeholders to ensure smooth execution.

Stakeholder Collaboration & Continuous Improvement

Build strong working relationships with Sales, Marketing, Operations, suppliers and agency partners.
Provide coordination support across multiple concurrent projects and priorities.
Compile data, insights and reports to support business reviews and decision making.
Identify opportunities to improve processes, ways of working and execution standards.

JOB REQUIREMENTS

Qualifications

Diploma or Bachelor’s degree in Marketing, Business Administration, or related field.
Candidate with 1–2 years of experience in a marketing operations or trade marketing support role in FMCG or the spirits/beverages industry is an advantage.
Fresh graduates with strong internships and a go-getter attitude may also be considered.

Key Competencies & Skills

Operational excellence: Strong attention to detail, able to handle multiple priorities and meet deadlines.
Comfortable working across multiple concurrent projects, able to prioritise effectively, adapt to changing business needs and maintain momentum under pressure.
Stakeholder coordination & communication: Able to liaise effectively with internal and external stakeholders including sales, logistics, vendors/suppliers, and finance.
Process-oriented: Comfortable with administrative processes such as POs, invoice handling, and compliance documentation.
Initiative & ownership: Willing to take responsibility for tasks and follow through independently.
Tools: Proficient in Microsoft Excel, PowerPoint, and other standard business tools.