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Senior Marketing Manager, Smart Supply (Ad Curation)

AI Digital · Remote

Marketing / Business DevelopmentRemoteExternal listingfull-timeabout 3 hours ago

About The Role

  • Own the Smart Supply marketing strategy and its execution end to end, across PR, content, field, events, and community, shaping the direction rather than only delivering against it.
  • Build and run a PR and thought-leadership program (bylines, press commentary, podcasts, webinars) that positions Smart Supply as a credible voice in supply and ad curation.
  • Develop partner- and client-fronted stories and case studies, with named clients and partners, that earn independent trade coverage.
  • Drive field and event marketing, including partner activations, industry dinners, and securing speaking slots at priority events.
  • Deepen community and industry presence, including industry bodies (e.g. IAB working groups) and the insider media ecosystem.
  • Lead go-to-market for upcoming Smart Supply product launches, in close partnership with Growth and Strategy.
  • Maintain consistent positioning and messaging, translating technical differentiation into clear, outcome-led narratives across all channels.

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