
Sales Development Representative
Pavago · Remote, Pakistan
About The Role
Sales Development Representative (SDR) / Senior SDR – Outbound Sales & Lead Generation | Remote
Position Type: Full-Time, Remote
Working Hours: U.S. Client Business Hours
About the Role
At Pavago, one of our clients is hiring a Sales Development Representative (SDR) / Senior SDR to generate qualified pipeline through outbound prospecting, cold outreach, and relationship-building.
This is a performance-driven role focused on identifying potential customers, starting conversations, qualifying opportunities, and booking meetings for the sales team.
You’ll execute outbound campaigns across email, cold calls, LinkedIn, and multi-channel sequences , while working closely with sales and marketing teams to continuously improve outreach performance.
If you’re proactive, resilient, competitive, and motivated by measurable sales results, this role is a strong fit.
What You’ll Own
Outbound Prospecting & Lead Research
- Research target companies, decision-makers, and accounts
- Build targeted prospect lists aligned with Ideal Customer Profiles (ICPs)
- Use tools such as:
- LinkedIn Sales Navigator
- Apollo
- ZoomInfo
- Crunchbase
- Identify prospect pain points, industry trends, and personalization opportunities
- Maintain organized lead lists and prospecting workflows
Cold Outreach & Lead Generation
- Execute outbound outreach across email, phone, LinkedIn, and other relevant channels
- Complete 60–100 outbound touchpoints daily
- Make 30–40 cold calls per day
- Personalize messaging based on prospect role, industry, and business needs
- Build structured outreach cadences and follow-up sequences
- Handle objections confidently and professionally
- Generate qualified conversations and book meetings for Account Executives or leadership
Campaign Management & Optimization
- Build and test multi-touch outbound sequences
- A/B test:
- Subject lines
- Messaging angles
- CTAs
- Call scripts
- Monitor reply rates, meetings booked, and conversion performance
- Identify underperforming messaging or targeting
- Continuously improve campaigns through testing and iteration
CRM & Pipeline Management
- Maintain accurate records in Salesforce, HubSpot, Zoho , or similar CRM platforms
- Log prospecting activities, conversations, notes, and follow-ups
- Keep lead stages and statuses current
- Maintain strong CRM hygiene and organized pipeline tracking
- Ensure qualified opportunities are handed off accurately and on time
Sales & Marketing Collaboration
- Work closely with Account Executives and sales leadership on qualified handoffs
- Collaborate with marketing teams on messaging and lead quality
- Share insights from prospect conversations to improve positioning
- Provide feedback on objections, market trends, and prospect needs
- Support broader outbound growth initiatives as needed
Must-Have Experience & Skills
- 1–2+ years of SDR, BDR, outbound sales, or lead generation experience
- Hands-on cold calling experience
- Experience executing multi-channel outbound campaigns
- Familiarity with outbound platforms such as:
- Outreach.io
- Salesloft
- Apollo
- HubSpot Sequences
- Experience using Salesforce, HubSpot, Zoho , or similar CRM platforms
- Strong written and verbal English communication skills
- Ability to personalize messaging and conduct professional prospect outreach
- Strong organization and follow-through
- Comfortable working toward activity, meeting, and pipeline targets
- Reliable internet connection and professional remote work setup
Preferred Experience
- 2–4 years of SDR or BDR experience with demonstrated quota attainment
- Experience selling:
- B2B SaaS
- Marketing services
- Staffing or recruiting services
- Agency services
- Professional services
- Experience prospecting into mid-market or enterprise accounts
- Experience generating pipeline for high-ticket B2B sales
- Familiarity with sales methodologies such as:
- SPIN
- MEDDIC
- Challenger
- Sandler
Tools & Tech
LinkedIn Sales Navigator | Apollo | ZoomInfo | Crunchbase | Outreach.io | Salesloft | HubSpot | Salesforce | Zoho
What Makes You a Strong Fit
- You’re motivated by targets and measurable performance
- You’re confident communicating through phone, email, and LinkedIn
- You’re resilient and comfortable handling rejection
- You enjoy creating opportunities from cold prospects
- You’re organized and disciplined with follow-ups
- You research before reaching out rather than relying entirely on generic scripts
- You’re competitive, coachable, and constantly looking to improve
- You understand that consistent outbound execution drives pipeline
What a Typical Day Looks Like
- Your day may start by researching target accounts and building prospect lists before launching email and LinkedIn sequences.
- You’ll move into dedicated cold-calling blocks, follow up with existing prospects, personalize outreach based on pain points, and book qualified meetings for the sales team.
- Throughout the day, you’ll update CRM records, review campaign performance, optimize messaging, and collaborate with sales and marketing on improving conversion rates.
- In short: you fill the pipeline with qualified opportunities through consistent, targeted outbound execution.
Key Metrics for Success
- 60–100 outbound touchpoints daily
- 30–40 cold calls daily
- 15–20 meaningful prospect conversations weekly
- Qualified meetings booked
- Outbound reply and conversion rates
- Pipeline opportunities generated
- Consistent activity and follow-through
- CRM accuracy and pipeline organization
Interview Process
- Initial Phone Screen
- Spark Hire Video Interview
- Pavago Recruiter Interview
- Practical Task – Outbound Messaging / Email Sequence Exercise
- Client Interview
- Offer & Background Verification
Apply Now
If you’re an SDR who enjoys cold calling, outbound prospecting, lead generation, and creating qualified sales opportunities , we’d love to hear from you.
Apply now and help build a consistent, high-performing outbound sales pipeline.
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#LI-AG1
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