
Content Lead
clera · Vienna
About The Role
About the RoleAs Content Lead, you'll be the voice of a fast-growing fintech company — and its founders. Sitting within the Growth team, you'll own the full content function, from founder-led LinkedIn strategy to long-form thought leadership, playing a direct role in how the brand reaches and resonates with its target audience.What You'll DoGhostwrite and manage founders' LinkedIn presence, turning their thinking and customer conversations into posts that sound authentically like them.Own the company's LinkedIn strategy and content cadence, driving engagement, conversation, and conversion on the platform.Write long-form content — blogs, white papers, and case studies — that establishes genuine thought leadership in the fintech/identity space.Guard brand voice and tone across all published channels, including the website, press releases, and social media.Extract raw material directly from founder conversations and customer insights, rather than waiting for detailed briefs.What We're Looking For3–8 years of experience in content, copywriting, or communications roles, with a strong portfolio of compelling copy.Proven ability to write in someone else's voice — through executive ghostwriting, managing a founder's social presence, or similar work.Deep expertise with LinkedIn as a channel: what earns attention, what converts, and how to grow an audience.Experience writing long-form content including blogs, white papers, and case studies.Ability to develop and steward brand voice and tone guidelines across multiple formats and channels.Self-directed working style — comfortable shaping narratives from conversations and raw material with minimal briefs.Experience managing social media content strategy and execution on professional platforms.Background writing about B2B SaaS, fintech, or identity/compliance domains is a plus.Prior experience working closely with founders or C-level executives on content and communications is a plus.LocationFully remote, open to candidates based anywhere within the EU. Primary hire location is Austria. Visa sponsorship is not available.
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